We went to the The Bookseller Digital Conference in London with TIGA earlier this month. It was a chance to show off our shiny new Playniac sign, screen our promo videos and talk to lots of publishers and some major games companies about what we do.
Last year we created the book widget used by Random House to distribute around 10,000 titles, including Dan Brown’s The Lost Symbol. In 2010 there will be exciting opportunities for publishers who go beyond using digital to simulate books, and create digital content and play-based offerings that extend, enhance and potentially redefine their products.
Also reported by gamesindustry.biz and MCV.
